SUMMARY
Casper is a sleep company that designs and sells thoughtfully engineered mattresses and sleep products. The retail marketing team at Casper wanted to create a series of training videos about their 4D Sleep technology to distribute to the company’s teams and help them better understand the technology behind Casper mattresses.

I developed the content strategy, co-wrote the scripts, then produced and co-directed the shoots.

Check out a few of them below.